Podcast: Fractional CMOs and the 90-Day Win

I was a guest on the podcast Fractional CMOs and the 90-Day Win. During the episode, I discussed:

  • The marketing challenges I typically see when I first start a Fractional CMO engagement

  • The early wins or low-hanging fruit that I tackle in the first 90 days

  • What CEOs should understand about Fractional CMOs to get the maximum value out of one

  • The signs that a client is not ready to hire a Fractional CMO

Here’s the link to listen to the entire episode.


Francesca shares her marketing expertise in several ways:

  1. She teaches classes on marketing topics.

  2. She runs workshops to help teams build marketing skills.

  3. She appears as a guest speaker on podcasts and blogs.

Interested in learning marketing with Francesca? Send us a note.

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